Three things to do during the recession

I had a meeting yesterday with Sharon Kersten, career banker, twitcher extraordinaire (see her blog on birding) and business guru. I always enjoy catching up with Sharon as I know that I will leave with new ideas and yesterday I got a gem. She has identified 3 things that companies need to be doing now:

1. plan and implement actions that prepare you for the upturn
2. focus on building corporate muscle – focus on your strengths and “train/workout” to become stronger and fitter
3. make your competitors hurt – the pie may have shrunk but now is a great time to implement strategies that grow your market share, especially as competitors hanker down.

Three straight-forward strategies to implement, start small but aim big…be corporate courageous, make a difference

cheers Dean

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