Why Strategies Don’t Work
Many people will agree with Pete Laburn, strategy consultant and part of TomorrowToday’s network, that strategy just doesn’t work in most companies. Its either about just getting a plan done for head office, or we actually don’t have the time to lift our heads above the daily grind to see into the future. In this article, Pete argues that there is one dominant reason why strategies fail, and that is that the only strategy that organisations will deliver is the one that they are capable of delivering. He suggests three critical elements for developing organisational capability for implementing strategies.
In the many strategic sessions we run, we usually ask delegates “Who feels frazzled in their work?” Response to this question at is inevitably almost 100%. And when challenged as to why this happens, the usual answer is that ‘that’s the way it is today’. When pushed on just how enjoyable or satisfying their work is, delegates eyes glaze over, they shrug their shoulders, in apparent resignation that this is their lot in life, and the only possible way to cope in today’s world.

E-ZINE ARTICLE, FEBRUARY 2006
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