A few weeks ago I wrote a post about Zappos, the online shoe and accessories company. They are a “new world” company that interests me immensely. The company just hit a major milestone 10 years in business and $1billion in sales. The CEO Tony Hsieh was interviewed recently about their success, interestingly rather than talk about the financial success of the company he focuses all his answers rather around the culture of the company, its values and its customers. You can read the interview below or visit Zappos’s website and read it there.
Tony Hsieh wants to build Zappos into a Virgin styled company, with Zappos Bank, hotels, airlines etc using ten guiding principles. Have a look at them they are not about financial returns or market share but have to do with the people side of the business…get these right and the financial rewards follow. With $1 billion sales in the bank I think Zappos is doing things right:

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