Pursuing the ‘Better Way’
There is always a ‘better way’ to do things. It is a mindset. What often serves as a roadblock in pursuing a ‘better way’ are the default setting within our organisations. Default settings dictate how we operate as a system and are learnt behaviours to secure reward, avoid conflict, create efficiencies, acknowledge status, maintain comfort, secure favour…in other words those things that shape the over-riding reality within the organisation.
The problem is that it is our default settings that inhibit or constrain an organisation’s ability to innovate and therefore adapt to changing realities. This can and usually does prove fatal. Developing the capacity to override the default settings becomes a necessary focus for leadership in times of change. Leaders need to create both the space and permission for their people to, ’see a better way’ and then develop supporting structures and processes that explore, nurture and grow alternative ways of doing things.
Following the 2006 war between Israel and Hezbollah in southern Lebanon the American Jewish community responded to the crisis by raising $300 million to help rebuild the northern part of Israel. A normal reaction one might reason. A default reaction is what it was in the circumstances. One senior person in the Jewish network proposed a ‘better way’ to the challenge than the default setting that had been engaged. he proposed that the money raised should also be used to help rebuild southern Lebanon which had also been devastated in the conflict. His proposal recieved no support and a fair amount of push-back. In the end, much of the help given to restore southern Lebanon came from Hezbollah and so they were able to solidify its patron-client relationship with the Lebanese in this situation.
‘Better ways’ are often unpopular as they go against the grain, the status quo; they often create discomfort and challenge the conventional wisdom. That is exactly why we need them. Smart Leaders encourage ‘better way’ thinking and practice at both an individual and organisation level and in doing so invite feedback, reflection and experimentation.
It is an essential element in becoming an adaptive organisation. It could well determine whether or not you survive the future. And of course, today’s ‘better way’ becomes tomorrow’s default setting. Such is the nature of life!

Anyone who follows @guykawasaki on Twitter assumes the man never sleeps. We’re all certain that Tweeting isn’t his main job, but he never seems to stop tweeting. So how does he do it?
A few weeks ago I wrote a post about Zappos, the online shoe and accessories company. They are a “new world” company that interests me immensely. The company just hit a major milestone 10 years in business and $1billion in sales. The CEO Tony Hsieh was interviewed recently about their success, interestingly rather than talk about the financial success of the company he focuses all his answers rather around the culture of the company, its values and its customers. You can read the interview below or
One of the most important books I have read in the last year is James Martin’s “The Meaning of the 21st Century” (Buy it at
What if what we understood about marketing wasn’t true? This is how the article from 
Founded by HarperCollins,
This section is the best for me:
I am not the greatest fan of the publishing industry. The first paperback book, a massive innovation in the industry, was published this week in 1935, and sometimes it seems that was the last innovation the industry has seen. As a published author, the lead times in the industry are seriously frustrating and the processes archaic. But, hey, I suppose I shouldn’t bite the hand that feeds me (well, part feeds me – in a world dominated by the increasing valuation of intellectual capital and decreasing value of manual labour and intermediation, the publishing industry, with their paltry standard 12-15% of wholesale price paid in royalties stands as a bastion of anochronism).
I
I spend a lot of time in carparks, specifically at airports. Normally, I am rushing to park and get checked in. And, at most airports around the world, there are not enough parking spaces, and it can take a lot of time to find an empty bay. But, at OR Tambo International airport in Johannesburg, the carpark has added a wonderful new feature.
Today is the tenth anniversary of the little purple pill. Although I personally think that big pharmaceuticals should spend more time trying to cure diseases that are part of the scourge of poverty (like malaria and TB), it is noteworthy that one of the biggest money spinners over the past decade has been Viagra – the erectile dysfunction pill developed by Pfizer.
I am sitting in a full day session with Gary Hamel. I didn’t pay enough money to be alone with him, so I am sharing the hall with a few hundred other people, representing many of South Africa’s top corporates and leading businesses. Gary has been great. I enjoy his style (his PowerPoint slides are are shocker, but he is a relaxed and engaging presenter). His content is compelling. He knows his stuff. It’s been woirth the time and money investment.
Here I sit, at another conference without power. Don’t get me wrong – I am not talking about the content. I am at Gary Hamel’s latest thing: “The Future of Management”, a full day session with the innovation guru himself. “Live and in person”, just as the advertising promised! The guy is good, and probably the best academic on the issue of innovation in business. So, the content is great.
In the past six months, a slew of free online services has popped up to answer this question, offering widgets for budgeting, automatic bill pay, mobile alerts, and social networking. All are fighting to be the anti-Quicken. Although Intuit’s venerable personal-finance software commands 70% of the market, its $30 to $100 price tag, hundreds of features, and required hour or two a week of data entry are unlikely to appeal to a generation raised on Halo and diagnosed with ADD. Sure enough, Quicken’s 15 million users have an average age of 47. If personal finance for most folks is like personal hygiene–an unpleasant chore motivated by necessity–Quicken is Old Spice.
This is how new markets are made, and how worlds are changed! Today, Tata released their latest car. It was a car that all of their rivals said could not be made. About 5 years ago, Tata announced that were going to build a car that would cost less than 100,000 rupees, or US$ 2,500 (the price of a DVD player in most luxury cars).
At least, that’s what my favourite Talk Radio station (
The long awaited monster passenger plane, the Airbus A380, is now ready for delivery. In fact, Air Singapore today took delivery of their first plane with much pomp and ceremony.
Crowdsourcing is a technique that progressive companies are using to translate the enthusiasm of their most highly-engaged customers into valuable marketing, branding, or product-development insight. Dean van Leeuwen, TomorrowToday’s UK and European director, who has an MBA and extensive work experience in marketing, looks at this new trend and provides practical guidelines for customer-led organisations.
I was recently sent the outline of a book, “The Ten Faces of Innovation”, by Tom Kelley with Jonathan Littman (Profile, 2005) – buy it online at
A nice article in the Economist, 18 Jan 07, entitled: “
Anyone who knows me will know that I am irrationally exuberant about South Africa’s future. I believe my home country has a rich legacy, a wonderful heritage to share with the world, and a bright future. Of course, there are problems – but we’re sorting many of them out. We need more houses – but we’ve built close to 2 million in the last 10 years (can’t ask for much more, can you?). We need a better AIDS policy – that seems to be happening, now that the health minister (in an ironic twist) has fallen ill, and is on long term sick leave. Every decent economist I know is confident our economy’s fundamentals are solid – and our finance department and tax office are absolutely top drawer! Crime is a HUGE problem, and must be sorted out. We need more political will in this area.
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